Working on the idea of map/itinerary/parcours/trail.
Looking for movement and dynamism.
Emphasizing the experience through art.
Integrating contemporary art in cities.
Connecting tradition-contemporaneity.
Contributing to local-global (GLOCAL) values.
We are a team of experts in art history and finance, specialized in contemporary art.
We have years of experience in the sector and a wide network of information sources
in the art world at a global level.
Founder and CEO
Art historian and independent cultural agent with almost 25 years of experience. Specialized in building multidirectional networks and elaboration of new strategies and initiatives. Currently she focuses on different art projects that allow private and corporations to position themselves in the international art ecosystem and support independent association to map the different cultural scenes. Since 2007 Iciar works for Art Basel representative for Spain, Portugal and Latin America. She is the Co-founder of artMunity; global art community.
General Manager
Graduated in Art History and Finance, Banking and Insurance from the Complutense University of Madrid. She specialized in contemporary art and financial valuation.